Stop Doing It All: Why Purpose-Driven CEOs Delegate (and Why You Should Too)
In today's demanding business landscape, purpose-driven CEOs understand that true leadership isn't about doing everything—it's about doing what only you can do. In this transformative session, CoWorq Founder Khryzza Kelley reveals how to strategically delegate using proven frameworks that align with your deepest mission. You'll discover MIT's trust-based delegation model, learn to identify your Zone of Genius using Gay Hendricks' four-zone framework, and master the art of purpose-driven hiring, training, and managing—whether you're working with employees, virtual assistants, or contractors. This isn't just about getting tasks off your plate; it's about creating a support ecosystem that amplifies your impact, protects your energy, and accelerates your business growth while staying true to your purpose. Key Takeaways
Khryzza Kelley
Founder
Khryzza Kelley is a Global Outsourcing, Talent, & Leadership Development Expert and the Founder of CoWorq, an ethical, equitable, and multi-awarded virtual assistant company. Backed by Fortune 500 leadership experience, she helps small to medium businesses in the US, EU, and Australia build high-performing, ethical remote teams—leveraging CoWorq’s expertly matched, “plug-and-play” virtual assistants to streamline operations and drive sustainable growth. As a Purpose-to-Profit Leader, Khryzza is committed to transforming the global outsourcing industry by championing fair pay and professional development, especially for Filipino virtual assistants who are often undervalued and underpaid. Her advocacy ensures that purpose-driven business practices are at the heart of leadership and growth. A lifelong advocate for women and community development, Khryzza made history in the Philippines as the youngest female Parliamentarian and the first Mindanaoan National Chairperson of the Student Council Alliance, championing the Mental Health Bill. Now based in the U.S., she serves on the Filipino-American Chamber of Commerce of Orange County board and is an Emerging Leader Finalist with eWomenNetwork.
Sponsors
Facilitated By
Vikki Downey
To install this Web App in your iPhone/iPad press 
and then Add to Home Screen.
